HND /C Business /Business (PathwaysUnit 4 Business EnvironmentAssignment No .1ScenarioYou work for a major consultancy firm . Your boss has asked you to enquiry Tesco , a phenomenon in the Fast moving consumer goods market (FMCG , and climb up to become the UK s leading supermarket chainAbout your AssignmentPrepare a detailed report - catch sure that tot all toldy information is accurate tumesce up explained and animation by a theoretical baseThis is a thematic date - Research well for Tesco will be the subject of two assignmentsPart 1 p Task 1Identify Tesco s missionary post , set and strike characteristics . Show how its stakeholders have influenced theseSource : HYPERLINK hypertext transfer communications protocol / web .tescocorporate .com /cr .htm http /www .tescocorporate .com /cr .htm , accessed on 2 /2 /2007 every(prenominal) little helps is more than a simple slogan moreover the root of Tesco flush statement . Tesco started from selling groceries to providing anything customers great power unavoidably (loans , mobile phone furniture , golf clubs etc .
The terminus is to meliorate customers shopping experience by crack them what they demand and learn at a good price and at the similar time representing an economic accrue and tangible take ins for percentageholdersTesco briny values are- To always try harder for customers by understanding them get around than anyone and fling them unbeatable product value- To look after employee s by providing them with draw working condi! tions so they can look after customers- To come up to people (managers , customers , staff ) with trust and compliancy cast off support to each other , share knowledge and strive to give one s very best- To come across customers aspiration by go them safe , nutritious and prime(a) food at cheap price to earn their life story loyalty in return Other characteristics underlying Tesco success is its four parts strategy- To curb a strong middle UK business- To become a fortunate international retailer- To be as strong in non-food as in food- To develop sell servicesObviously customers have highly influenced Tesco s mission and values Through feedbacks and customers surveys , Tesco has gathered valuable information and implement adequate strategies to fully run across its customersEvaluate the extent to which Tesco s meet the objectives of 3 groups of stakeholdersSource : HYPERLINK http /www .tescocorporate .com /cr .htm http /www .tescocorporate .com /cr .htm , accessed o n 2 /2 /2007Tesco meets the objectives of its customers by offering them all types of products from finest for those deprivationing something special , to value for those on a work out . No matter how much customers demand to spend on a product , Tesco strives to always deliver value to all its customers Furthermore , with different stores format , Tesco appeals to whatsis shoppers as well as large families wanting to do their weekly shoppingTesco meets the objectives of its employees by offering them training programmes and personal victimization plan as well as attractive benefit package including supple hours , leave , profit share , repast and childcare vouchersTesco meets the objectives of its suppliers by offering them long lasting partnership...If you want to get a full essay, order it on our website: BestEssayCheap.com
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